Introduction

Fixoria, a client acquisition partner for agencies, D2C brands, and funded startups, needed a predictable way to fill its own calendar with high-intent prospects. Instead of relying on referrals or paid ads, the Fixoria team built and stress-tested their own outbound system, the same one they now implement for clients. This case study breaks down how they did it.

What We Did

1. Narrowed Ideal Client Profile & Positioning
We defined a sharp ICP, specifically D2C brands, performance agencies, and venture-backed startups, and crafted messaging that directly spoke to their pain points.

2. Built Conversion-Optimized Outreach Assets
We developed offer pages, cold email scripts, and LinkedIn messaging templates optimized for high reply and booking rates.

3. Multi-Channel Outreach Engine
We executed synchronized cold email and LinkedIn outreach, creating a humanized, conversational experience that avoided typical automation fatigue.

4. Lead Routing & Calendar Booking System
Leads were routed to a shared calendar system that automated bookings and sent reminders, reducing drop-offs and increasing show-up rates.

5. Weekly Optimization Loops
Each week we reviewed reply quality, analyzed data trends, and A/B tested copy, call-to-actions, and send times to refine performance.

Measurable Results

• 40+ qualified leads generated monthly

• Avg. 5–7 booked calls per week across D2C brands, agencies & startups

• 80%+ open rates on cold emails

• Increased LinkedIn acceptance rate by 3x using visual-first messaging

• 20%+ reply rate from cold outreach

Final Thoughts

With Fixoria’s help, Adxcelerate transformed its outreach from scattered and reactive to consistent and scalable. The predictable lead flow has not only improved sales but also freed up time and energy for strategic growth.